Probably the reason I don't remember anything else about the commercial is due to one scene in the middle of the commercial. There's a guy standing in the water, with a girl on his shoulders. Then, he flips her over, and the film cuts away just as she goes in, backwards and head-first.

The reason I grimace, that the 1-second scene has made such an impact on my mind, is that the water barely comes up to his waist. I can only imagine the neck injuries sustained in that instant after the camera cuts away, when the headfirst-woman's skull hits the sandy bottom.

ok, he's probably standing on a box in much deeper water, but it's still a disturbing scene)